"We dare the sweet restart!" - with this message the confectionery trade association SG Network invited to the 21st International Confectionery Congress from 17th to 19th of November 2021 at the Ritz-Carlton Hotel in Berlin. Keyaniyan appeared as a sponsor of the exclusive event for the second time in a row and welcomed interested visitors at its own stand.

Around 320 participants from the confectionery industry gathered under strict Corona regulations to exchange views on new trends and developments in the industry. In view of the current situation, the renowned speakers focused on crisis strategies and future-oriented paths for the confectionery industry.

The congress kicked off with a "Come Together" at the Löwenbräu Inn on Potsdamer Platz, while the evening visit to the new M&M showroom on Kurfürsten Damm offered further opportunities for informal exchange.